Industries · Fitness, Beauty & Wellness
Your inquiries come from Instagram. Your agent should be there too.
Investors in this category inquire where they see the ad, often on Instagram. They send a message, wait for a reply, and scroll on if none comes. franchie greets candidates instantly on Instagram, WhatsApp and the phone, and speaks with your brand's energy.
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They inquire with passion. They think about budget later.
Many candidates come from inside the industry: trainers, instructors, beauty professionals. Finding the right one means telling passion apart from readiness on the first call.
- Channel: Meta ads and Instagram DMs.
- Seasonality: New Year and pre-summer peaks.
- Profile mix: Industry pros and investor partners.
- Brand voice: Tone is everything.
What does your agent ask?
- Profile (industry pro or investor)
- Budget
- Location
- Team (trainers or specialists)
- Timeline
Common candidate questions
- How much square footage do I need?
- Do you provide the equipment?
- Is certification required?
- How does the membership model work?
Key features
Recommended playbooks
Follow on Social
Keeps your brand top of mind while the candidate decides.
Success Story Series
Shares franchisee stories with first-time investors.
Holidays & New Year
Asks about their New Year goals.
Metrics to track
Unit conversion by Instagram and Meta campaign
DM speed to first response
Qualified lead rate by profile
Seasonal inquiry volume
FAQ
Frequently asked questions
Yes, on Instagram, WhatsApp, Messenger and web chat. You can assign a separate agent to each channel and tune its tone and rules for that channel.
Yes. You set the conversation tone.
The owner of your next studio is on Instagram right now.
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